FR
Close-up of the coral ewool mark on the round snapConnect control button, sewn into a black heated jacket above its four heat-level indicators.
The ewool website on a desktop display, open on the snapConnect heated glove liners page under the headline Snappier than ever.
The ewool online store on a desktop display, showing the PRO+ heated vest for women with front and back photography, the size selector and the price.
The printed ewool 2026–2027 product catalogue on a walnut desk, its cover reading Warmth to go beyond over a skier under a blue canopy above snowy peaks, beside fabric swatches and a sketchbook.
The ewool catalogue open on a desk to its technology spread, The ultimate layer, showing two figures with their heating zones lit orange across the back and chest.
The inside of an ewool Metro heated liner held open, its perforated black lining carrying the ewool METRO heated liner label beside an orange-trimmed battery pocket, with a hand holding the connected battery pack.
Two ewool boxes on a white surface: the tall navy G5 box for the Heated Glove Liners, printed with a black-gloved hand, and beside it the small EWOOL 20 battery box carrying the orange battery across its wrap.
A black ewool hangtag lying on a black garment, reading Heated by ewool 20 above an optimal range of 5°C to -20°C, with an orange band down its edge set in Tap into extraordinary.
An ewool billboard on a brick wall along a snowy city street, showing heated jackets in pink, grey and green under the line The classic, now in color, as a woman walks past with her dog.

ewool

ewool builds premium heated clothing on its own patented technology.

Brand systemProduct nomenclatureTrade cataloguePackagingTech imageryProduct films

The work runs from the brand identity to the advertising that sells it. It covers designing the logo and the brand system around it, down to the labels, the packaging and the trade catalogues. It takes in designing and building the website and the e-commerce it sells on, along with the newsletters and the advertising in print and digital. It extends to art directing the photography and the films, from the storyboards and the scripts through to the shoot.

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